What Brand Is Your City?
…Q&A page on its web site explaining what the new brand means and how it can be used. Some interesting observations on branding come from Otis White of Civic Strategies: it’s infinitely harder to create…
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Seven Ingredients for Building a Healthy Downtown, Part 1
…mayor or city manager steering the downtown revitalization effort, leadership can come in many different forms and from many different places. Civic leadership expert Otis White made this point in his 2011 “Making a Difference”…
